Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide has no consequences. This only applies insofar as no other indication is made in the subsequent processing operations.
„Personal data“ means any information relating to an identified or identifiable natural person.

Server-Logfiles
You can visit our websites without providing any personal information.
Every time you access our website, usage data is transmitted to us or our web hoster / IT service provider by your internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO based on our overriding legitimate interest in ensuring the trouble-free operation of our website and improving our services.
Your data may be transferred to third countries outside the European Union for which an adequacy decision has been taken by the EU Commission. As far as there is no adequacy decision by the EU Commission, e.g. for transfers to the USA, the data transfers are based, inter alia, on standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de) Translated with www.DeepL.com/Translator (free version)

Contact

Person in charge
Contact us if you wish. The contact details of the data controller can be found in our imprint.

Initiating contact with the customer by e-mail
If you initiate business contact with us by e-mail, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of handling and answering your contact request.
If contacting us serves to carry out pre-contractual measures (e.g. consultation in case of interest in purchase, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para. 1 lit. b DSGVO.
If the contact is made for other reasons, this data processing is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in processing and responding to your enquiry. In this case, you have the right, for reasons arising from your particular situation, to exercise this right at any time on the basis of Art. 6 Para. 1 lit. f DSGVO to the processing of personal data relating to you.
We will only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.
Collection and processing when using the contact form
When using the contact form, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of contacting you.
If contacting us serves to carry out pre-contractual measures (e.g. consultation in case of interest in purchase, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para. 1 lit. b DSGVO. If the contact is made for other reasons, this data processing is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in processing and responding to your enquiry. In this case, you have the right, for reasons arising from your particular situation, to exercise this right at any time on the basis of Art. 6 Para. 1 lit. f DSGVO to the processing of personal data relating to you. We will only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.

Reviews & Advertising

Website logo for Google customer reviews
The website logo for Google customer reviews of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; „Google“) is integrated on our website.
The integration serves the purpose of displaying the number and result of our ratings received so far via Google and to advertise participation in this programme.
Google uses cookies to display the logo on our website and to show you personalised advertisements on Google. Among other things, your IP address may be processed and transmitted to Google.
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer is based, among other things, on standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://privacy.google.com/businesses/controllerterms/ (https://privacy.google.com/businesses/controllerterms/).
The use of cookies or comparable technologies takes place with your consent on the basis of § 15 para. 3 p. 1 TMG in conjunction with. Art. 6 para. 1 lit. a DSGVO. Your personal data is processed with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until revocation.
You can find more information on the terms of use and data protection when using Google Customer Reviews at https://www.google.com/shopping/customerreviews/static/tos/de/1_01_tos.html (https://www.google.com/shopping/customerreviews/static/tos/de/1_01_tos.html) and at https://policies.google.com/privacy?hl=de (https://policies.google.com/privacy?hl=de).

Google Customer Reviews Rating Tool
We use the Google Customer Reviews rating tool of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; „Google“) for our website.
After you have placed your order, we would like you to rate and comment on your purchase with us. For this purpose, we will contact you by e-mail using the survey opt-in module from Google. In the process, the following information, among others, may be processed and transmitted to Google: Order details (e.g. order ID, country of delivery, expected delivery date, GTIN of the ordered products) and your email address.
Ihre Daten können in die USA übertragen werden. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://privacy.google.com/businesses/controllerterms/ (https://privacy.google.com/businesses/controllerterms/).
The processing is carried out on the basis of Art. 6 para. 1 lit. a DSGVO with your consent, provided that you have expressly consented to the disclosure of your data and the receipt of the evaluation request. You can revoke your consent at any time with effect for the future without affecting the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can find more information on the terms of use and data protection when using Google Customer Reviews at https://www.google.com/shopping/customerreviews/static/tos/de/1_01_tos.html (https://www.google.com/shopping/customerreviews/static/tos/de/1_01_tos.html) and at https://policies.google.com/privacy?hl=de (https://policies.google.com/privacy?hl=de).
Use of the e-mail address for sending newsletters
We use your e-mail address, irrespective of the processing of the contract, exclusively for our own advertising purposes for sending newsletters, provided that you have expressly consented to this. The processing is carried out on the basis of Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the distribution list.

Your data will be passed on to a service provider for e-mail marketing within the framework of order processing. The data will not be passed on to other third parties.

Use of the e-mail address for the sending of direct advertising
We use your e-mail address, which we have received in connection with the sale of a good or service, to send you electronic advertising for our own goods or services that are similar to those you have already purchased from us, unless you have objected to this use. The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide will result in no contract being concluded. The processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. The contact details for exercising the objection can be found in the imprint. You can also use the link provided for this purpose in the promotional email. This does not incur any costs other than the transmission costs according to the base rates.

Cookies

Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user’s computer system. When a user accesses a website, a cookie may be stored on the user’s operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again.

Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can be notified before cookies are set and decide individually whether to accept them, as well as prevent cookies from being stored and the data they contain from being transmitted. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.

You can find out how to manage (including disabling) cookies in the main browsers by following the links below:
Chrome: https://support.google.com/accounts/answer/61416?hl=de (https://support.google.com/accounts/answer/61416?hl=de)
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies (https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies)
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen (https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen)
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac (https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac)

Technically necessary cookies
Unless otherwise stated in the privacy policy below, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognise your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognised even after a page change.

The use of cookies or comparable technologies is based on § 15 para. 3 S. 1 TMG. The processing of your personal data is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offer.
You have the right to object to the processing of your personal data at any time on grounds relating to your particular situation.

Use of Borlabs Cookie
On our website, we use the consent management tool Borlabs Cookie from the provider Borlabs – Benjamin A. Bornschein (Georg-Wilhelm-Str. 17, 21107 Hamburg; „Borlabs“).
The tool allows you to give consent to data processing via the website, in particular the setting of cookies, as well as to exercise your right of revocation for consent already given.
The purpose of data processing is to obtain and document the necessary consent for data processing and thus to comply with legal obligations.
Cookies can be used for this purpose. The following information, among others, may be collected: Date and time of the page view, information about the browser you are using and the device you are using, UID (randomly assigned, anonymous ID), opt-in and opt-out data. This data will not be passed on to third parties.
The data processing is carried out for the fulfilment of a legal obligation on the basis of Art. 6 para. 1 lit. c DSGVO.
For more information on data protection at Borlabs, please visit: https://de.borlabs.io/borlabs-cookie/ (https://de.borlabs.io/borlabs-cookie/)

Analysis & Advertising Tracking

Use of Google Analytics
We use the Google Analytics web analytics service provided by Google LLC on our website. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; „Google“). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Google Ireland Limited is therefore the company associated with Google which is responsible for processing your data and complying with the applicable data protection laws.
The data processing serves the purpose of analysing this website and its visitors as well as for marketing and advertising purposes. Google will use the information obtained on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The following information, among others, may be collected: IP address, date and time of page view, click path, information about the browser you are using and the device you are using, pages visited, referrer URL (website from which you accessed our website), location data, purchase activities. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels, which enable an analysis of your use of the website. The information generated by this about your use of this website is usually transferred to a Google server in the USA and stored there. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks). Both Google and US government agencies have access to your data. Your data may be linked by Google to other data, such as your search history, your personal accounts, your usage data from other devices and any other data Google may have about you.
IP anonymisation is activated on this website. This means that your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there.
The use of cookies or comparable technologies is based on § 15 para. 3 S. 1 TMG. The processing of your personal data is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in the needs-based and targeted design of the website. You have the right to object to the processing of your personal data at any time on grounds relating to your particular situation.
You can prevent the collection of data generated by Google Analytics and related to your use of the website (incl. your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de (https://tools.google.com/dlpage/gaoptout?hl=de).
To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when visiting this website. You must opt-out on all systems and devices used for this to be fully effective. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set: Disable Google Analytics (javascript:gaOptout()).
For more information on terms of use and data protection, please visit https://www.google.com/analytics/terms/de.html (https://www.google.com/analytics/terms/de.html) or https://www.google.de/intl/de/policies/ (https://www.google.de/intl/de/policies/) and https://policies.google.com/technologies/cookies?hl=de (https://policies.google.com/technologies/cookies?hl=de).

Use of Google Ads Conversion Tracking
We use the online advertising programme „Google Ads“ on our website and in this context conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; „Google“). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Google Ireland Limited is therefore the company associated with Google which is responsible for processing your data and complying with the applicable data protection laws.
When you click on an ad placed by Google, a cookie for conversion tracking is placed on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognise that you have clicked on the ad and have been redirected to this page. Each Google Ads client receives a different cookie. Thus, there is no possibility that cookies can be tracked through Ads clients‘ websites.
The information obtained with the help of the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information that personally identifies users.
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks).
The use of cookies or comparable technologies is based on § 15 para. 3 S. 1 TMG. The processing of your personal data is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to the processing of your personal data at any time on grounds relating to your particular situation.
You can disable personalised advertising for you in Google’s advertising settings. You can find instructions on how to do this at https://support.google.com/ads/answer/2662922?hl=de (https://support.google.com/ads/answer/2662922?hl=de).
Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative opt-out page at https://www.networkadvertising.org/choices/ (https://www.networkadvertising.org/choices/) and implementing the further opt-out information provided there. They will then not be included in the conversion tracking statistics.
You can find more information as well as Google’s privacy policy at: https://www.google.de/policies/privacy/ (https://www.google.de/policies/privacy/).

Plug-ins and other

Use of the Google Tag Manager
We use the Google Tag Manager of Google LLC on our website. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; „Google“). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Google Ireland Limited is therefore the company associated with Google which is responsible for processing your data and complying with the applicable data protection laws.
This application is used to manage JavaScript tags and HTML tags that are used to implement tracking and analysis tools in particular. The data processing serves the purpose of designing and optimising our website in line with requirements.
The Google Tag Manager itself neither stores cookies nor does it process personal data. However, it enables the triggering of other tags that can collect and process personal data.
You can find more information on terms of use and data protection here (https://www.google.com/intl/de/tagmanager/use-policy.html).
Use of social plug-ins by means of „Shariff
We use plug-ins of social networks on our website. To ensure that you retain control over your data, we use the privacy-safe „Shariff“ buttons.
Without your express consent, no links are established to the servers of the social networks and consequently no data is transmitted.
„Shariff“ is a development by the specialists of the computer magazine c’t. It enables more privacy on the net and replaces the usual „share“ buttons of social networks. More information about the Shariff project can be found here https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html (https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html).
When you click on the buttons, a pop-up window appears in which you can log in to the respective provider with your data. Only after this active login by you will a direct connection to the social networks be established.
Only after this activeBy logging in, you give your consent to the transfer of your data to the respective social media provider.en login by you, a direct connection to the social networks is established. Among other things, your IP address and the information about which of our pages you have visited are transmitted. If you are connected to one or more of your social network accounts at the same time, the information collected will also be associated with your respective profiles. You can only prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons. The social networks named below are integrated by means of the „Shariff“ function.
For more information on the scope and purpose of the collection and use of the data, as well as your rights in this regard and options for protecting your privacy, please refer to the linked data protection notices of the providers.

Instagram of Instagram LLC. (1601 Willow Road, Menlo Park, CA 94025, USA) https://help.instagram.com/155833707900388 (https://help.instagram.com/155833707900388)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de). Translated with www.DeepL.com/Translator (free version)

Use of GoogleMaps
We use the function for embedding GoogleMaps maps of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; „Google“) on our website.
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Google Ireland Limited is therefore the company associated with Google which is responsible for processing your data and complying with the applicable data protection laws.
The function enables the visual display of geographical information and interactive maps. In the process, Google also collects, processes and uses data from visitors to the websites when they call up the pages in which GoogleMaps maps are integrated.
Your data may also be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks).
The use of cookies or comparable technologies is based on § 15 para. 3 S. 1 TMG. The processing of your personal data is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in the needs-based and targeted design of the website. You have the right to object to the processing of your personal data at any time on grounds relating to your particular situation.
For more information on the collection and use of data by Google, please refer to Google’s privacy policy at https://www.google.com/privacypolicy.html (https://www.google.com/privacypolicy.html). There you also have the option in the privacy centre to change your settings so that you can manage and protect your data processed by Google.

Use of YouTube
We use the YouTube video embedding feature of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; „YouTube“) on our website.YouTube is a company affiliated with Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; „Google“).
The function displays videos stored on YouTube in an iFrame on the website. The option „Extended data protection mode“ is activated. As a result, YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks).
The use of cookies or comparable technologies is based on § 15 para. 3 S. 1 TMG. The processing of your personal data is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in the needs-based and targeted design of the website. You have the right to object to the processing of your personal data at any time on grounds relating to your particular situation.
For more information on the collection and use of data by YouTube and Google, your rights in this regard and ways to protect your privacy, please refer to YouTube’s privacy policy at https://www.youtube.com/t/privacy (https://www.youtube.com/t/privacy).

Data subject rights and storage period

Duration of storage
The data of your session will be stored and then deleted after expiry of the deadline or after the period customary in the industry, unless you have consented to further processing and use.

Rights of the data subject
If the legal requirements are met, you have the following rights according to Art. 15 to 20 DSGVO: the right to information, to correction, to deletion, to restriction of processing, to data portability.
Furthermore, according to Art. 21 para. 1 DSGVO the right to object to processing based on Art. 6 (1) DSGVO. 1 f DSGVO, as well as against processing for the purpose of direct marketing.

Right of appeal to the supervisory authority
Complaints You have the right to complain to the supervisory authority in accordance with Art. 77 DSGVO if you believe that the processing of your personal data is not carried out lawfully.t to the supervisory authority

Right of objection
ObjectionIf the personal data processing listed here is based on our legitimate interest in accordance with Art. 6 Para. 1 lit. f DSGVO, you have the right to object to this processing with effect for the future at any time for reasons arising from your particular situation.
After the objection has been made, the processing of the data concerned shall be terminated unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the purpose of asserting, exercising or defending legal claims.

If personal data is processed for direct marketing purposes, you may object to this processing at any time by notifying us. After the objection has been made, we will stop processing the data concerned for the purpose of direct marketing.

last update: 10.05.2021